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Shoprite claims early win in grocery AI wars

Shoprite Group reports that 98% of Xtra Savings Plus subscribers have used Pixie, its in-house AI shopping assistant on the Checkers Sixty60 platform, within three months of launch. Customers have added over four million products via Pixie's swipe-to-add Smart Basket feature, with the retailer claiming higher average order values as a result. The data arrives a week after rival Pick n Pay launched Penny, a conversational AI assistant built on Google's Gemini models. The two tools reflect different AI strategies: Pixie uses loyalty data for predictive replenishment, while Penny focuses on open-ended conversation via voice, text, or photo.

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Nguồn: https://techcentral.co.za/shoprite-claims-early-win-in-grocery-ai-wars/283635. 8sync News chỉ tóm tắt và dẫn link; bản quyền nội dung thuộc tác giả và nguồn gốc.