The best way to automate customer engagement using AI and WhatsApp

CM.com's regional director for Africa outlines how businesses can automate customer engagement using agentic AI delivered through WhatsApp. The piece promotes CM.com's Halo platform, which combines AI-driven automation, WhatsApp messaging, and unified customer data to enable personalized, scalable interactions. Key use cases include outbound marketing campaigns, real-time delivery updates, abandoned cart recovery, and 24/7 support without increasing headcount. CM.com highlights its ISO 42001 responsible AI certification and Meta partnership as trust signals for South African businesses in retail, logistics, and hospitality.

Source: https://techcentral.co.za/the-best-way-to-automate-customer-engagement-using-ai-and-whatsapp/283575. 8 Sync News only summarizes and links out; content copyright belongs to the authors and original sources.